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March 19, 2023

4 min watch

Source:

Healio Interviews

Disclosures:
Evans reports being the founder and CEO of Ceatus Media Group. Matossian reports no relevant financial disclosures.


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Key takeaways:

  • Practices should keep older reviews visible to present a history of satisfied patients.
  • Online reviews should be attached to the physician’s name as well as the practice name.

In this Healio Video Perspective, Cynthia A. Matossian, MD, FACS, and David Evans, PhD, MBA, discuss how physicians can use newer and older online reviews to highlight a practice’s history of quality service.

Evans and Matossian also discuss why it is important for online reviews to be attached to the physician’s name alongside the practice name, as this can help build traction and keep reviews up to date.


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